Postcards

NLA Targeted Postcards

Personalized direct mail on steroids

Generic direct mail underperforms because it speaks to no one in particular. NLA Targeted Postcards are personalized direct mail on steroids, every piece is built by AI for a single property: the homeowner's satellite photo, a headline referencing their roof, backyard, or lot characteristics, demographic qualification from census data, and a unique QR code to a microsite created exclusively for that address. Our platform identifies qualified homeowners first, then handles creative production, print, and mail fulfillment. Clients consistently see 3-8x higher response rates compared to standard EDDM and purchased lists.

Key Benefits

Every postcard is unique to the recipient's property
Include satellite imagery and property-specific headlines
QR codes link to personalized microsites
3-8x higher response vs. generic direct mail
Full print and mail fulfillment available

Features

Everything included with NLA Targeted Postcards.

Property-Specific Creative

AI writes headlines and copy referencing each home's actual characteristics.

Satellite Image Integration

Real aerial photos of the recipient's property on every piece.

QR Code Tracking

Unique QR per address tracks scans, microsite visits, and conversions.

Neighborhood Personalization

Reference local landmarks, subdivision names, and community context.

Print & Mail Fulfillment

End-to-end production from design to USPS delivery with tracking.

NLA Targeted Postcards FAQ

How much do targeted postcards cost?+
Pricing starts at $0.85-$1.50 per piece including design, print, and postage depending on volume, size, and mail class.
What response rates can I expect?+
Clients typically see 2-5% scan rates and 0.5-2% conversion to consultation requests, vs. 0.1-0.3% for generic mail.
Do you handle printing and mailing?+
Yes. Full-service print and USPS First Class or Standard Mail delivery with delivery tracking.

Ready to use NLA Targeted Postcards for your business?

See how nla targeted postcards combined with our full platform generates qualified leads for home service contractors.