Real Estate, Toronto, ON, CA
Help Realtors Farm Neighbourhoods With Evidence-Backed Seller Mail
NLA helps realtors identify long-tenure homeowners in appreciating neighbourhoods and mail personalized seller farming postcards with property value data.
The Challenge
Realtors spend hours on generic farming mail that doesn't reference why a specific homeowner should sell now.
What NLA Did
NLA scores properties by tenure length, equity build-up, nearby sold-over-asking comparables, and neighbourhood appreciation. Each postcard shows the homeowner's estimated value, recent neighbourhood sales, and a QR microsite with a market report.
Results
800
Seller farming postcards
47
Market report downloads
12
Listing appointments
4
Listings won
How It Worked
1.Define farming neighbourhood polygon
2.Score long-tenure high-equity owners
3.Pull nearby comparable sales data
4.Generate seller farming postcards
5.QR microsite with market report
6.Realtor follows up on appointments
Want results like this for your business?
Schedule a free market analysis. We will map your service area, identify qualified properties, and show sample postcards and microsites for your trade.